This one is an oldie, but goldie. The brand identity for Chris Fielding was one of NPIRE’s first holistic brand development projects and will therefore always hold a special place in our hearts. The House and Electronic DJ entrusted us with his personal brand and allowed us lots of freedom – for a little bit of craziness.
We aimed at a strong, bold identity with a high recognition value that was still flexible enough to customize it for a wide range of merchandise, posters or CDs. That’s why we went for colorful geometry with recurring design elements like the ears of grain or the triangle shape in different versions. Chris let us design his logo, website, web shop including the merchandise products as well as business equipment.
DISCIPLINES: Identity | Logo | Website | Print | Merchandise